Celebrating the most exquisite scents and ground breaking innovations in the perfumery world.

The Marie Claire UK Fragrance Awards serve as the definitive benchmark for olfactory excellence. From the complex architecture of a masterfully blended parfum to the sustainable breakthroughs redefining the modern vanity, we honour the artistry that defines our sensory lives.

Whether you are an iconic heritage house with centuries of prestige or a disruptive new name challenging the status quo, this is your invitation to take center stage. Join us in celebrating the power of scent and seize the opportunity to have your creations recognised by our panel of esteemed industry experts, discerning editors, and fragrance lovers alike.

KEY DATES

Entry Deadline : Thursday 30th April 2026
Sample Delivery Deadline : Friday 8th May 2026
Awards celebration : Early July 2026

      

Best Classic Women’s Fragrance
Best Classic Men’s Fragrance
Best New Fragrance 2025
Best Fragrance Bottle
Best Innovation
Best Fragrance Collections
Best EDT (Eau de Toilette)
Best EDP (Eau de Parfum)
Best EDE (Eau de Extrait)

Best Designer Fragrance (men and women)
Best Highstreet Fragrance
Best Niche Fragrance
Best Women’s Luxury
Best Hair Fragrance
Most Nostalgic Fragrance
Best Fragrance Campaign
Best Solid Fragrance

BODY

Best Scented Body Cream
Best Scented Body Oil
Best Body Mist

Best Scented Bath/Shower Product

FRAGRANCE FAMILIES

Best Gourmand
Best Citrus
Best Amber
Best Floral
Best Chypre
Best Wood
Best Fruit
Best Green
Best Aqueous
Best Spicy
Best Musky
Best Fougere

 

HOME

Best Scented Candle
Best Reed Diffuser
Best Room Spray
Best Home Innovation

 

 

 

      

The Fragrance Awards will be judged by an esteemed panel of industry experts, bringing together the sharpest noses and most discerning voices in beauty. From industry-leading Marie Claire UK editors to renowned fragrance specialists, this panel is dedicated to recognising innovation, craftsmanship, and the most captivating scents.

Judges will be asked to thoroughly test the products and provide scores based on scent family, innovation, longevity, and packaging.

Whether you're a heritage house or a new innovator, this is your chance to have your creations recognised and celebrated by industry experts and beauty journalists. 
Ready to enter? Follow our simple three-step guide below.

1

First, explore our carefully curated award categories to determine the best fit for your product.

Whether it’s a modern masterpiece, a sustainable pioneer, or a timeless classic, each fragrance should be entered into the most relevant sector.

2

Click ENTER NOW to create your awards account and tell us about your brand and product USP. 

 This is your opportunity to highlight what makes your scent stand out—from its rare ingredients to its emotional impact. Be concise, evocative, and persuasive

3

Complete your entry by processing your payment. Once confirmed, send two full size samples for each product entered. 

The deadline: All samples must arrive by 6PM on Friday, 8th May 2026

         

Winning a Marie Claire UK Fragrance Award is a mark of true excellence, offering prestige, industry recognition, and widespread media exposure. 

Have your products trialled and tested by our expert jury. 

Winning brands will be invited to an in-person event, as well as announced via editorial on marieclaire.co.uk.

Winning brands can purchase the rights to use the official awards logo and make the most of their accolade in online and offline marketing campaigns. To request costs for licensing packages for the trademarked winner logo, please contact Efi.Mandrides@futurenet.com.

Winners will receive a complimentary carbon-neutral Marie Claire UK trophy made from bamboo.

   

Frequently asked questions

Marie Claire UK is committed to representing a diverse portrayal of beauty. For the Fragrance Awards, this is reflected by our judging panel, our democratic judging process and our ensuing coverage. 

Marie Claire UK is deeply committed to sustainability and championing brands that are working towards a greener future. As well as categories dedicated to sustainable innovation, we have ensured that sustainability remains a key component within the production of the Fragrance Awards. We are committed to recycling and reusing packaging and will be enlisting the help of regular postage services over individual couriers where possible when sending judging packs. 

Entries must be submitted by 6 PM on Thursday 30th April 2026.

Each product/category entry costs £250 +VAT payable by credit card. Invoices are available for balances over £1000. 

Please send x2 full size samples of each product nominated to our offices for judging. 

You can enter your product into multiple relevant categories. One entry is £250 + VAT per product, per category. So, for example, if you wanted to enter your brand’s product into ‘Best Floral Fragrance’ and ‘Best Women’s Luxury’, the total cost would be £500 + VAT. 

For most categories, it does not matter when the fragrance was launched. However, those who enter ‘Best Fragrance 2026’ must ensure that their perfume retailed during that calendar year. 

Winning brands will be notified (under strict embargo) by email in June 2026. They will officially be announced at an in-person awards celebration in early July 2026. Winners will remain embargoed until after the awards announcement when they will then also be announced on marieclaire.co.uk.

Entries will be judged by the Marie Claire UK beauty team and a selection of experts from our judging panel. Individuals will be selected from the panel to judge the category best suited to them, in terms of their olfactory preferences, knowledge and expertise. Judges will be asked to thoroughly test the products and provide scores based on scent family, innovation, longevity, and packaging (design and sustainability). The highest-scoring product will win the category.

Yes, we have a number of licensing packages available so that you can make the most of your win. To request costs please contact Efi.Mandrides@futurenet.com. 

   

contact us

For all award enquiries, please reach out to marieclaireawards@futurenet.com